https://www.webdesign-phoenix.com/wp-content/uploads/2019/12/winning-market-share.jpg 628 1200 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2019-10-18 15:02:202020-11-19 21:30:51Keynote: Winning Market Share
If we look at the world’s most successful B2B businesses – i.e., Microsoft, IBM, Well Fargo, and UPS – there’s one extremely interesting commonality: They target end consumers, not to the businesses they are ultimately prospecting.
https://www.webdesign-phoenix.com/wp-content/uploads/2023/01/content-creation.jpg 628 1200 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2023-01-31 13:28:452023-01-31 13:28:45Why Bother Creating Fresh Content for My Website?
Nobody likes to ride on the same boring path every day. Tell your website visitors something they don't know...that'll help them answer a question, resolve a challenge, or give them a pathway toward something better.
https://www.webdesign-phoenix.com/wp-content/uploads/2023/01/seo-image-alt-tags.jpg 628 1200 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2023-01-09 11:45:192023-01-09 12:00:26SEO: What are Image Alt Tags and Why Do They Matter?
Alt tags, or alternative text, are a piece of HTML code that is added to an image on a website to provide a text alternative for search engines.
https://www.webdesign-phoenix.com/wp-content/uploads/2022/01/frustrated-writer.jpg 788 1500 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2022-01-20 12:25:482022-01-20 13:15:13Simple 5-Part Format for Every Article You Write
Writing new content can be hard. Even if you know your subject matter like the back of your hand, it's not always easy to put pen to paper. In this short article, I want to offer up a simple format that you can easily deploy in every single article you ever write.
https://www.webdesign-phoenix.com/wp-content/uploads/2021/10/godaddy-arecord.jpg 788 1500 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2021-10-28 04:33:512021-10-28 04:38:14How to Set Up a New Website A-Record in GoDaddy
Now that we've designed a brand new website, it's time for launch. To do this, we're going to need to adjust your domain's A record. Don't worry, it's super easy.
https://www.webdesign-phoenix.com/wp-content/uploads/2019/11/guide-to-photography.jpg 630 1200 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2019-11-20 13:38:172021-02-09 16:56:0914 Tips for Amazing Web Photos | Guide to Website Photography
Photography can make or break your online presence. A quick look around on the sites and social accounts you find the most attractive usually reveals that killer photography or videography is at the heart of aesthetics. But what if you don’t have the budget to produce professional grade imagery? You do it yourself!
https://www.webdesign-phoenix.com/wp-content/uploads/2019/07/Content-plan-header.jpg 644 1200 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2019-07-30 11:10:242022-03-28 09:43:39Winning Attention: A Plan for Content Creation
We all know that businesses need to commit to creating quality, sharable and compelling content to attract and retain net new online business. Whether your marketing and advertising spend is measured in hundreds or millions, producing good stuff continuously very likely will mean the difference between winning and losing in the long term. But how?
https://www.webdesign-phoenix.com/wp-content/uploads/2017/09/golf-leap.jpg 638 1500 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2018-01-04 20:00:242020-09-06 16:44:54Already a failed new year’s resolution…
Technology is moving so fast and we've done so many killer things that I think we're doing our community a bit of a disservice by not sharing some best (and worst) practices once in a while.
https://www.webdesign-phoenix.com/wp-content/uploads/2018/09/website-design-strategy-1.jpg 541 800 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2017-08-27 08:19:392020-09-08 17:38:18What is Value Driven Website Design?
The old way of building websites is completely broken. Consider a value driven website design approach to mitigate risk, stay flexible, and deliver effect.
https://www.webdesign-phoenix.com/wp-content/uploads/2017/08/value-driven-design.jpg 668 1001 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2017-08-08 08:02:422020-10-11 18:07:33How to redesign a website in 2020
Learn why the traditional website redesign process is completely broken and how to protect yourself from business risk associated with redesigning a site.
https://www.webdesign-phoenix.com/wp-content/uploads/2017/09/buyer-persona-templates.jpg 768 1024 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2017-07-20 07:49:372020-09-08 17:38:19Creating Great Content Starts with Your Buyer Personas
Creating great content starts with identifying and targeting your ideal customers. Here's how to use buyer personas to get your online marketing rolling.