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winning market share
Track & Report Performance, Trending Analytics & Performance Data, Content Marketing, Golf Marketing, Graphic Design, SEO (Search Engine Optimization)

Keynote: Winning Market Share

If we look at the world’s most successful B2B businesses – i.e., Microsoft, IBM, Well Fargo, and UPS – there’s one extremely interesting commonality: They target end consumers, not to the businesses they are ultimately prospecting.
October 18, 2019
https://www.webdesign-phoenix.com/wp-content/uploads/2019/12/winning-market-share.jpg 628 1200 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2019-10-18 15:02:202024-11-19 09:21:42Keynote: Winning Market Share
business meeting
Close Deals (Sales), Trending

Table Stakes vs. Differentiators – How to Nail Your Value Proposition

So, there are two big reasons that someone starting up a new restaurant would choose to buy into a franchise…Think Subway, Outback, or McDonald’s
January 13, 2021
https://www.webdesign-phoenix.com/wp-content/uploads/2020/11/WDP-featured.jpg 628 1200 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2021-01-13 08:26:592026-05-20 15:19:22Table Stakes vs. Differentiators – How to Nail Your Value Proposition
golf big data
Close Deals (Sales) Analytics & Performance Data, CRM (Customer Relationship Management), Golf Marketing, Marketing Automation

In the Golf Business, Why is Big Data So Scary?

What if all this wonderful data was used to deliver value rather than persistent attempts to extract value. If we know so much about our customers, why can't we deliver instructional materials, travel guides, how-to's, surveys to hear their voices, equipment reviews, nutrition advice, sports opinions, whatever...doesn't have to be 100% golf...just helpful stuff that brings them value and indoctrinates them into the ecosystem.
October 7, 2019
https://www.webdesign-phoenix.com/wp-content/uploads/2019/11/big-data.jpg 628 1200 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2019-10-07 14:15:542020-09-06 16:08:23In the Golf Business, Why is Big Data So Scary?
writing tips
Attract the Right Attention, Close Deals (Sales) Advertising & Paid Reach, Content Marketing, Inbound Marketing, Marketing Consulting, SEO (Search Engine Optimization), Social Media, Website Design

Tips for Writing Stuff that Doesn’t Suck

We've been doing some pretty fun consulting work lately. We're working with a number of groups in their early stages of defining or redefining their brand and their company's market position. They're universally coming to realize the importance of developing content on their website, on their relevant social platforms, and in running marketing campaigns.
September 9, 2019
https://www.webdesign-phoenix.com/wp-content/uploads/2019/09/writing-tips.jpg 358 705 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2019-09-09 09:06:042021-04-02 09:58:48Tips for Writing Stuff that Doesn’t Suck
bull-shark-photo
Close Deals (Sales) Advertising & Paid Reach, CRM (Customer Relationship Management), Fundraising Websites, Inbound Marketing, Marketing Automation, Marketing Consulting

Everyone likes shark stories right? I’ve got one for you

Takeaway: As marketers, use the bait that your intended customers like…and bring it to the places where they hang out.
February 14, 2018
https://www.webdesign-phoenix.com/wp-content/uploads/2018/02/bull-shark-photo.jpg 1064 1300 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2018-02-14 10:49:122020-09-06 16:44:31Everyone likes shark stories right? I’ve got one for you
Simon-Sinek-how-great-leaders-inspire-action
Close Deals (Sales) Content Marketing, Fundraising Websites, Inbound Marketing, Logo Design, Marketing Consulting, Social Media, Website Design

Simon Sinek: How Great Leaders Inspire Action

How were the Wright Brothers the first to achieve man-powered flight and Samuel Pierpont Langley wasn't? Langley had the pedigree, the financial backing, and the expert team...
January 30, 2018
https://www.webdesign-phoenix.com/wp-content/uploads/2018/01/Simon-Sinek-how-great-leaders-inspire-action.jpg 563 1006 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2018-01-30 08:54:412020-09-08 17:38:17Simon Sinek: How Great Leaders Inspire Action
lead-nurturing
Close Deals (Sales) Content Marketing, CRM (Customer Relationship Management), Fundraising Websites, Marketing Automation, Marketing Consulting, Social Media, Website Design

The World’s Most Effective Lead Nurturing Tactics

90% of new leads are not ready to make an immediate purchase. Here are the world's most effective lead nurturing tactics.
July 12, 2017
https://www.webdesign-phoenix.com/wp-content/uploads/2017/09/lead-nurturing.jpg 884 1500 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2017-07-12 15:38:062020-09-08 17:38:20The World’s Most Effective Lead Nurturing Tactics
guide to inbound marketing
Close Deals (Sales) Content Marketing, CRM (Customer Relationship Management), Graphic Design, Inbound Marketing, Logo Design, Marketing Automation, Marketing Consulting, SEO (Search Engine Optimization), Social Media, Website Design

The Step-by-Step Guide to Inbound Marketing

Announcing our newest educational ebook: Step-by-Step Guide to Inbound Marketing. We go over exactly how to turn your website into a lead and customer machine.
March 8, 2017
https://www.webdesign-phoenix.com/wp-content/uploads/2017/09/guide-to-inbound-marketing.png 745 1089 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2017-03-08 18:18:312020-09-08 17:38:24The Step-by-Step Guide to Inbound Marketing
inbound-marketing
Close Deals (Sales), Trending Advertising & Paid Reach, Content Marketing, CRM (Customer Relationship Management), Inbound Marketing, Marketing Automation, SEO (Search Engine Optimization), Website Design

Online Marketing: How to Attract, Convert and Close Customers

Across all industries, online marketing is becoming the primary avenue for Phoenix businesses to market their goods and services...surpassing print, television
February 16, 2017
https://www.webdesign-phoenix.com/wp-content/uploads/2017/01/inbound-marketing.gif 468 1021 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2017-02-16 20:50:572020-09-08 17:38:25Online Marketing: How to Attract, Convert and Close Customers
online-marketing-for-law-firms
Close Deals (Sales) Content Marketing, CRM (Customer Relationship Management), Inbound Marketing, Logo Design, Marketing Automation, Website Design

How Effective is Online Marketing for Law Firms?

How strong of a strategy is online marketing for law firms? There are key markers and metrics to consider - sales process, size/budget, and consideration level
February 1, 2017
https://www.webdesign-phoenix.com/wp-content/uploads/2017/09/online-marketing-for-law-firms.jpg 630 1500 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2017-02-01 07:56:392020-09-08 17:38:26How Effective is Online Marketing for Law Firms?
Secure Shopping Cart & Checkout
Close Deals (Sales) Ecommerce, Inbound Marketing

Secure Shopping Cart & Checkout

Trusted, streamlined checkout processes Transparency with company policies and pricing structures SSL encryption and proven security
April 7, 2016
https://www.webdesign-phoenix.com/wp-content/uploads/2016/04/Secure-Shopping-Cart-Checkout.jpg 500 750 Casey Bourque https://www.webdesign-phoenix.com/wp-content/uploads/2020/03/phoenixwebdesign.svg Casey Bourque2016-04-07 10:04:242020-09-06 16:22:17Secure Shopping Cart & Checkout
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    Simple 5-Part Format for Every Article You WriteJanuary 20, 2022 - 12:25 pm
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    Keynote: Winning Market ShareOctober 18, 2019 - 3:02 pm
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