winning market share

Keynote: Winning Market Share

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If we look at the world’s most successful B2B businesses – i.e., Microsoft, IBM, Well Fargo, and UPS – there’s one extremely interesting commonality: They target end consumers, not to the businesses they are ultimately prospecting.
feedback

Letter to a Client: Honest Feedback on Website Content

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When they discover the content/text, will they be impressed, interested in learning more, entertained, or enlightened? Are we telling them something they didn't know, or is it a waste of their time? Would you say the same words to them in person?
attention economy slide with yoga girl

Grab Underpriced Awareness Before the Big Guys React

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Think about how you make your own major buying decisions. You don’t rely on salesmen to help you pick out a car you like. You don’t call all of the airline customer service numbers to compare prices and flight times. You climb onto the internet and do some research.
graphic-design-cheat

Cheating the system when it comes to graphic design…

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If you don't have an in-house graphic designer, you still probably need to throw together some graphics once in a while...Rather than paying a bunch of money to produce a simple facebook ad or blog post image, I'm gonna suggest...
inbound-marketing-calculator
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Inventory Management & Tracking

Inventory Management & Tracking

Know which items are in inventory and which items may either be unavailable or back ordered. Inventories are updated in real time across all sales channels.
Shipping-Integration-Shipment-Tracking

Shipping Integration & Tracking

Unlimited shipping rules and rate calculation Complete integration with major shipping carriers Real time shipping calculations.
E-Commerce

Analytics & Web Traffic Reporting

Quantifiable analytic data Marketing decisions based on numerical analysis, not theory Understand where customers are coming from