Content Marketing

Track & Report Performance, Trending Analytics & Performance Data, Content Marketing, Golf Marketing, Graphic Design, SEO (Search Engine Optimization)

Keynote: Winning Market Share

If we look at the world’s most successful B2B businesses – i.e., Microsoft, IBM, Well Fargo, and UPS – there’s one extremely interesting commonality: They target end consumers, not to the businesses they are ultimately prospecting.

Build a Great Website Content Marketing, Inbound Marketing, SEO (Search Engine Optimization) Assistant, Entrepreneur

SEO: What are Image Alt Tags and Why Do They Matter?

Alt tags, or alternative text, are a piece of HTML code that is added to an image on a website to provide a text alternative for search engines.

Other Advertising & Paid Reach, Content Marketing, Marketing Automation, Social Media Entrepreneur

How To Spend A lot Less Time Managing Your Social Media

...that will alleviate some of the stresses that you deal when it comes to social media management and give you a guide on how to get started.

Attract the Right Attention Content Marketing, Inbound Marketing Entrepreneur

Transcribing Videos – How to Multiply the Value of your Content

Video content is the most popular form of content but there are plenty of people that would prefer to consume it in written format. A great way to get more value out of your video content is turn it into a blog post.

Attract the Right Attention Advertising & Paid Reach, Content Marketing, Graphic Design, Marketing Consulting, SEO (Search Engine Optimization), Website Design

How Small Companies Can Deploy Content and Win Attention at Scale

But how can a sole proprietor or small business operator find the time to do all that? Well, here's part of a presentation a gave to a group of investors a few months back. You can see the entire presentation

Convert Strangers into Leads Content Marketing, Fundraising Websites, Inbound Marketing, Logo Design, Marketing Consulting, Social Media, Website Design

A Simple Fix for your Company Marketing Messaging

In researching website copy, and some of our competitors, I stumbled on a site that had the word "we" written 33 times...just on their homepage. A clear example of what not to do

Build a Great Website, Trending Content Marketing, Fundraising Websites, Golf Marketing, Graphic Design, Inbound Marketing, Marketing Consulting, Social Media, Website Design

14 Tips for Amazing Web Photos | Guide to Website Photography

Photography can make or break your online presence. A quick look around on the sites and social accounts you find the most attractive usually reveals that killer photography or videography is at the heart of aesthetics. But what if you don’t have the budget to produce professional grade imagery? You do it yourself!

Track & Report Performance Content Marketing, Golf Marketing, Graphic Design, Marketing Consulting

Letter to a Client: Honest Feedback on Website Content

When they discover the content/text, will they be impressed, interested in learning more, entertained, or enlightened? Are we telling them something they didn't know, or is it a waste of their time? Would you say the same words to them in person?

Attract the Right Attention Advertising & Paid Reach, Analytics & Performance Data, Content Marketing, Fundraising Websites, Golf Marketing, Graphic Design, Inbound Marketing, Marketing Consulting, Social Media, Website Design

Which Social Media Platforms Should I Use?

Maybe you feel a little bit overwhelmed with all of the different social media options and ways of communicating with prospects and customers. Here’s a quick guide to choosing only the platforms that’ll bring some value toward your mission.

Attract the Right Attention Advertising & Paid Reach, Content Marketing, CRM (Customer Relationship Management), Fundraising Websites, Golf Marketing, Inbound Marketing, Logo Design, Marketing Automation, Marketing Consulting, SEO (Search Engine Optimization), Social Media, Website Design

How to Build a Loyal Following and Win Genuine Attention

So, there are two big reasons that someone starting up a new restaurant would choose to buy into a franchise…Think Subway, Outback, or McDonald’s