How to ATTRACT targeted,
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How to ATTRACT targeted,
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Transcribing Videos – How to Multiply the Value of your Content
Attract the Right Attention Content Marketing, Inbound Marketing EntrepreneurVideo content is the most popular form of content but there are plenty of people that would prefer to consume it in written format. A great way to get more value out of your video content is turn it into a blog post.
How Small Companies Can Deploy Content and Win Attention at Scale
Attract the Right Attention Advertising & Paid Reach, Content Marketing, Graphic Design, Marketing Consulting, SEO (Search Engine Optimization), Website DesignBut how can a sole proprietor or small business operator find the time to do all that? Well, here’s part of a presentation a gave to a group of investors a few months back. You can see the entire presentation
Which Social Media Platforms Should I Use?
Attract the Right Attention Advertising & Paid Reach, Analytics & Performance Data, Content Marketing, Fundraising Websites, Golf Marketing, Graphic Design, Inbound Marketing, Marketing Consulting, Social Media, Website DesignMaybe you feel a little bit overwhelmed with all of the different social media options and ways of communicating with prospects and customers. Here’s a quick guide to choosing only the platforms that’ll bring some value toward your mission.
How Marketing Agencies Bring Content Every Day
Attract the Right Attention Analytics & Performance Data, CRM (Customer Relationship Management), Marketing Automation, Website DesignAt the end of the day, we want to bring compelling content to our ideal audience in the places and ways that THEY prefer.
How to Build a Loyal Following and Win Genuine Attention
Attract the Right Attention Advertising & Paid Reach, Content Marketing, CRM (Customer Relationship Management), Fundraising Websites, Golf Marketing, Inbound Marketing, Logo Design, Marketing Automation, Marketing Consulting, SEO (Search Engine Optimization), Social Media, Website DesignSo, there are two big reasons that someone starting up a new restaurant would choose to buy into a franchise…Think Subway, Outback, or McDonald’s
Why Selling Candy Bars is Nothing Like Selling Houses
Attract the Right Attention CRM (Customer Relationship Management), Golf Marketing, Inbound Marketing, Marketing Automation, Marketing ConsultingI see a lot of companies that are selling $100,000 items like candy bars and it just doesn’t work. That’s not how people buy things that are more expensive or more “risky”.
Win Attention Today: Cross-Pollinate One Audience to Another
Attract the Right Attention CRM (Customer Relationship Management), Inbound Marketing, Marketing Automation, Social Media, Website DesignYou can get the attention in places where you have fun, where you’re passionate, and where you love to produce content. Every now and then, just ask your audience if they’re interested in some other stuff that you do.
Why Keeping your “Secret Sauce” a Secret is a Bad Idea
Attract the Right Attention Content Marketing, Inbound Marketing, Marketing Consulting, SEO (Search Engine Optimization)Whoever delivers the most value in the earliest stages of the buying process wins the attention. That means sharing information that is valuable
Tips for Writing Stuff that Doesn’t Suck
Attract the Right Attention, Close Deals (Sales) Advertising & Paid Reach, Content Marketing, Inbound Marketing, Marketing Consulting, SEO (Search Engine Optimization), Social Media, Website DesignWe’ve been doing some pretty fun consulting work lately. We’re working with a number of groups in their early stages of defining or redefining their brand and their company’s market position. They’re universally coming to realize the importance of developing content on their website, on their relevant social platforms, and in running marketing campaigns.
Biggest advertising mistake that golf clubs are making
Attract the Right Attention Advertising & Paid Reach, Content Marketing, Golf Marketing, Logo Design, Social MediaIt’s astonishing to hear how romantic people can be about “what they’ve always done”. I believe it’s an enormous vulnerability… and at the same time a HUGE opportunity for orgs that get it. Those that aren’t building brand risk slipping toward irrelevance.