winning market share
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Keynote: Winning Market Share

If we look at the world’s most successful B2B businesses – i.e., Microsoft, IBM, Well Fargo, and UPS – there’s one extremely interesting commonality: They target end consumers, not to the businesses they are ultimately prospecting.
great faq page
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5 Tips for a Great FAQ Page…and why bother?

There's a ton of business upside that revolves around a really solid FAQ page. Here are some reasons to dedicate the time, and how to build one that shines.
contact form Design
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Contact Form Fail – Ours was so bad that we got rid of it

I can't remember the last time I blindly completed a contact form...so we got rid of ours entirely. Spammers and salespeople were just wasting...
bull-shark-photo
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Everyone likes shark stories right? I’ve got one for you

Takeaway: As marketers, use the bait that your intended customers like…and bring it to the places where they hang out.
graphic-design-cheat
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Cheating the system when it comes to graphic design…

If you don't have an in-house graphic designer, you still probably need to throw together some graphics once in a while...Rather than paying a bunch of money to produce a simple facebook ad or blog post image, I'm gonna suggest...